I recently saw Panera’s new TV ad that they are using “FreeBird” chicken. On FreeBird Chicken’s site they say their chickens are organic and antibiotic-free.
“They’re free to eat and drink on their schedules, not ours. And their vegetarian diet is completely and totally free of animal byproducts and extenders. In fact, FreeBird chickens dine on a proprietary recipe of clean ingredients, with plenty of fresh well water.” -freebirdchicken.com Can all this really be true or is it a hoax like “Free Range Chickens”? They even stated “FreeBird chickens are humanely raised on family farms in the rolling hills of Amish country. Our farmers pride themselves on always keeping the barns clean and well-ventilated. And because of our commitment to making sure that the chickens have plenty of room to roam and spread their wings, our barns provide 33% more space than conventional growers.” I can’t decide whether to believe this company! Comments?
I’m sure there’s more than a little BS added to that statement. BUT it is a step forward to see a company advertising “humane” treatment. Sure, the best result will be for everyone to go veg but I think we’re seeing progress. As more people become aware of the treatment of animals, more people will embrace our message. Also, I love their Mediterranean veggie sandwich.
Yes I know, but it would be a nice thought to think there’s one company out there trying to be a little more humane to their chickens. Plus this is the first company I’ve heard of that says they don’t feed them antibiotics etc. Just thought it was interesting.