I Chicken

PETA’s “I, Chicken” virtual reality experience has visited every corner of the country. Using wireless goggles, motion-capture cameras, and a powerful computer—with guidance from leading psychologists—”I, Chicken” drops humans smack-dab into the life of a chicken, including wing-flapping, chicken talk, dust baths, and other natural chicken behavior.

steve-oSteve-O landed in hot water after releasing a video showing him correcting a road sign to say, “SeaWorld Sucks.” Guy speaks the truth, so we at PETA contacted him to make good on our promise to arrange to pay his $239 fine and he accepted. Ain’t a thang.


Sunder was being held captive, chained and shackled, in a shed by a wealthy politician in India who ignored all government orders to release the elephant. Thanks to PETA India, and people like YOU around the world who took action, he’s now livin’ large in Bannerghatta Biological Park.

 Spay-A-Thon2014 also brought a HUGE milestone for PETA―our 100,000th spay/neuter surgery. Then along came World Spay Day and the debut of our newest mobile spay/neuter clinic. So we decided to celebrate—with a 24-hour spay/neuter marathon.


Did you know rabbits could scream? Well, PETA Asia found that out in the first-ever undercover investigation into the angora wool industry, which showed rabbits tied down and screaming in pain as fur was ripped out of their skin. This exposure led to a ban on the sale of angora wool by dozens of international companies, including H&M, Calvin Klein, Tommy Hilfiger, and Lands’ End.


Larry French 

A mama pig and her seven piglets, along with two older siblings, were rescued from a dilapidated pen in a trailer park in North Carolina and are now living happily at the 400-acre Poplar Spring Animal Sanctuary in Maryland. 🙂


The Salt Lake City Council voted unanimously to ban horse-drawn carriages, an archaic, dangerous tradition that consistently harms both humans and horses.


A bizarre story that involved the apparent kidnapping of a days-old Holstein calf found in the backseat of a car in California has a more sensible ending. PETA teamed up with Farm Sanctuary to pick the calf up at an animal shelter and take her to the Farm Sanctuary shelter in Acton, where she can spend the rest of her life in peace.


In a groundbreaking PETA victory more than three decades in the making, the U.S. military agreed to replace the use of animals in six different areas of medical training with modern human-patient simulators. Instead of training medical personnel to cut into and repeatedly force hard plastic tubes down the throats of countless animals, students can get better training on dummies that mimic human injuries.

Plus, PETA made a landmark donation of 66 state-of-the-art TraumaMan surgical simulators that completely replaced animal use in Advanced Trauma Life Support training programs throughout Bolivia, Costa Rica, Egypt, Iran, Jordan, Mexico, Mongolia, Panama, and Trinidad and Tobago.

young activism seaworld protest

In January 2014, Rose McCoy, who was 12 at the time, stood up for captive orcas by using her body as a barricade against SeaWorld’s float at the Rose Parade in Pasadena, California. Rose and 16 other compassionate protesters were arrested for their actions. When asked why she did it, here’s what Rose told The Dodo: “I can’t wait to look back on this time and realize that I was part of a movement that changed things for animals for the better.” You rock, Rose!


A week after PETA exposed noncompliant HIV/AIDS experiments on monkeys at the Centers for Disease Control and Prevention (CDC) that caused animals massive suffering and endangered human health, Charles Rupprecht, the former chief of the CDC’s rabies program who led the experiments—and was banned from the CDC’s animal laboratories because of his poor record—was forced to resign from his position at Ross University, where he served as associate dean and head of oversight for experiments on animals.

Ryan Sheckler's 'Ink, Not Mink' adWhat happens when you combine compassion, professional athletes, and tattoos? A peta2 “Ink, Not Mink” ad, of course! Professional skateboarder Ryan Sheckler says, “Be aware of what you’re actually doing and what materials you are using. You’re taking life from an innocent animal.” #MarryMe?! He’s not the only celeb who cares: Rachel Crow, Christina Grimmie, Best Coast, Audrey Kitching, Daniella Monet, Megan Massacre, and Jason Biggs all showed support for peta2 in 2014! ♥


New York City championed animals! Thanks to Mayor Bill de Blasio, 220 horses currently being forced to navigate heavy carriages through Manhattan traffic will soon be retired.

Virginia Beach SPCA 

Less than a year ago, Holly Berry’s home was a muddy backyard, where she was chained so tightly that she couldn’t move more than a few feet in any direction. Thanks to PETA and the Virginia Beach SPCA (VBSPCA), she has since been rescued and adopted, and … drum roll … won a gold medal in the VBSPCA’s 5K race! Holly Berry loves to run and she jogged with her dad almost every day in preparation for the big race.

NIH Baby Monkey in Cage

PETA exposed cruel National Institutes of Health experiments in which baby monkeys are torn away from their moms just hours after birth. They’re forcibly addicted to alcohol and subjected to scary experiments that measure and worsen their depression and anxiety. The hundreds of photographs and over 500 hours of never-before-seen high-def footage show that these nauseating experiments are NOT worth the cost—more than $30 million in taxpayer funds in just the past seven years alone, not to mention the horror that the animals endure.

SQM pig

Remember back in 2013 when PETA learned that employees at a slaughterhouse in Mississippi—Southern Quality Meats, Inc.—were jabbing and electro-shocking helpless mother pigs? Well, the slaughterhouse closed in June!


After three years of campaigning by PETA and its international affiliates, China Southern Airlines announced it has officially banned all shipments of primates to laboratories!!! Looking at you, Air France, for our 2015 report.


What do you get when you mix the hottest vegan fashions, cutting-edge designers, $1,000 in great giveaways, and a slew of sinfully delicious cupcakes? PETA’s first-ever Vegan Fashion Shop-Up, of course!

Ariana grande look like her feature image
Credit: Michael Wright/WENN.com 

Speaking of fashion, we all know Ariana Grande to be a Renaissance woman when it comes to singing, dancing, and acting. Oh, and she is super-compassionate and has even brought fashion activism into her diva wardrobe! And in November, Ariana celebrated her one-year veganversary. We ♥ you, Ari!


After PETA obtained eyewitness video footage showing that cows were living in their waste at a dairy farm, the North Carolina Department of Environment and Natural Resources cited the farm for six violations of state law. The agency corroborated PETA’s findings, reporting that “animal waste was observed [up] to 3 feet deep” in the areas where cows had to stand, eat, walk, and try to rest.


PETA launched an animal utopia on the popular Minecraft system.


Disturbing eyewitness investigations by PETA and its international affiliates exposed the wool industry for the horror it is. Video footage reveals that workers threw, beat, stomped on, kicked, mutilated, and killed sheep as they sheared them in the U.S. and Australia, the world’s top wool exporter.

superhero tent warped tour

During the Vans Warped Tour, 101,000 kids took our mobile “Try Vegan” pledge, and we gave out more than 370,000 freebies, including pro-vegan wristbands, stickers, and DVDs!

Want to help animals in 2015? Here’s how:

2015 texting sign up