Mission: Spill the Milk, Dairy = Death 

When you fill your cup, fill it with everything that brings you joy, like a morning walk or listening to your favorite music. One thing you do not want to fill your cup with, though, is dairy. Every drop of cow’s milk bleeds a horrifying truth: A mother torn from her baby, so humans can steal the milk meant to nourish her calf. These images will shock you, so set that cup down for a minute (after all, no one should be stepping on broken glass). It’s time to spill dairy’s deep, dark secret.

Baby cows, denied their mothers’ milk, are given a milk substitute. Males are considered a byproduct of the dairy industry because they won’t produce milk and are often killed for veal. Female calves will be “recycled” back into the dairy herd. Treated as nothing more than “milk machines,” cows on dairy farms are given numbers, not names. 

Calves love to run, jump, and even do “zoomies” like dogs! But on veal farms, they’re denied the opportunity to exercise. It’s in a veal farmer’s best interest that they don’t, because exercise means the calves are more likely to build muscle, which would ruin the “texture” of their flesh. 💔 

It’s common to see dairy and veal operations without a speck of green grass in sight. Instead, cows stand in their own waste, which hardens and dries on their skin and hair, causing sores and ulcers. 

earn peta2 points 

By being a voice for cows, you are actively choosing compassion. 🐮💗 Here’s how to  encourage your friends to say goodbye to dairy and hello to plant milk and earn 150 300 peta2 points from our Rewards Program: 

1. Share this IG post featuring dark dairy pictures. 

2. Take a screenshot of your shared post and submit it for 150 300 peta2 points. (Heads-up: You’ll only be awarded points for taking this action once.) 

Note: Submissions are manually reviewed by our team. Please allow up to 48 hours for your mission to be approved and points to be awarded. Thanks for your patience! 

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