The True Face of Animal Testing!

Posted by  peta2 staff

Imagine going to the store and having to squirt toxic chemicals into animals’ eyes before buying a lip gloss or an aftershave. Sounds pretty fu*ked up, right? Well, that’s basically what people pay others to do when they buy products tested on animals!



Every year, millions of rabbits, rats, mice, and other animals are blinded, poisoned, burned, tortured, and killed for things like lipstick, toothpaste, and hairspray … like, WTF?!

The good news? There are cruelty-free products available pretty much everywhere nowadays. We just need you to spread the word!

Here’s what you need to do:

  • Use markers, makeup, or anything you’d like to create the look of someone who has just been tested on. Check out our “WTF?!” character or the “makeup tutorial” gifs below for inspiration.
cruel makeup tutorial two cruel makeup tutorial three
 cruel makeup tutorial four  cruel makeup tutorial five
  • On a piece of paper, write, “WTF happened to me?! Find out at”
Danny with animal testing sign. Mike with our animal testing sign.
  • Take a pic and share it on Facebook, Twitter, Instagram, or Tumblr.
  • Submit your screenshot for points! 



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  • Profile photo of taywharris

    1150 days ago

    VN:F [1.9.22_1171]


    Im an FX artist, so im sure to have so fun with this one!

  • Profile photo of triciaclady

    1150 days ago

    VN:F [1.9.22_1171]


    just did it, posted it on facebook and instagram- i have about 700 followers so i hope it makes a difference!!!

  • Profile photo of rosirey76

    1151 days ago

    VN:F [1.9.22_1171]


    im doing it tonight too!

  • Profile photo of hellokittiesemoangel1993

    1158 days ago

    VN:F [1.9.22_1171]


    im doing this tonight!!!!