Bunnies and other animals are poisoned, blinded, and killed every year in cruel tests for cosmetics. Experimenters put harsh chemicals in the animals’ eyes or on their shaved or scraped skin—without any painkillers—and even force them to ingest toxic ingredients. Meanwhile, more effective and humane modern testing methods already exist! So why does CoverGirl pay for animal testing? Short answer: to make more money.

CoverGirl sells its products in China, where tests on animals are required for cosmetics. This means that profit is more important to the company than animal suffering.

The good news is that many successful beauty companies refuse to sell in China because of its animal-testing policy and are 100 percent cruelty-free.

Here are 10 brands that don’t hurt animals and that you can buy instead of CoverGirl: 



Glitter perfection ?? @_gabriellaelena uses our Liquid Eyeliner in her full glam eye look! ✨? #janecosmetics #motd

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Jesse’s Girl


L.A. Girl (Beauty 21)




Physicians Formula

wet n wild

How You Can Help

1. Make sure you’re always supporting cruelty-free brands like the ones in this list.

2. Let others know that they shouldn’t buy from CoverGirl, MAC, Avon, or any other company that pays for tests on animals.

3. Share this post.

More and more people are learning the truth about animal testing and switching to only cruelty-free products. In fact, animal testing for cosmetics is BANNED in many places, including Australia, the EU, India, Israel, New Zealand, Norway, and Turkey. Get with it, CoverGirl! WTF?!